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Sky to broadcast F1 from next year

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Old 08-01-2011, 04:52 AM
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C4 were interested in bidding recently apparently
Old 08-01-2011, 04:54 AM
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Originally Posted by Dembo
BTW, it is possible to edit your quotes. My mouse wheel is now very tired.

I am just miffed that they re-negotiated this F1 deal to save money but came out of it paying more for less. Does not make much financial sense to me and far from a good deal.
It does seem they were too quick to give into Bernie. If the teams had said F1 had to be on FTA, the BBC had said we can only pay £10m, and ITV, C4 and Five weren't interested, then the BBC would have got the rights for £10m.
done!

Yep, seems the deal was done quickly to get the issue out of the way rather than thinking about the problem with a business head on.
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