The Impossible Dream?
03-15-2009, 09:54 AM
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The Impossible Dream?
Probably a repost, but I just noticed that Honda are re-running their impossible dream ad.
I find that a bit strange as it includes NSX, S2000 and the F1 team. None of which Honda seem interested in any more.
Did no-one tell the marketing team what's going on?
I find that a bit strange as it includes NSX, S2000 and the F1 team. None of which Honda seem interested in any more.
Did no-one tell the marketing team what's going on?
03-15-2009, 10:20 AM
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Those Honda ads have got to be the worst type of new age marketing bollox going and the one with that engine floating about was dire
The parachutists one was interesting, but what's that got to do with cars or Honda??
Obviously gone to an ad agency with to much money and not enough direction
The parachutists one was interesting, but what's that got to do with cars or Honda??
Obviously gone to an ad agency with to much money and not enough direction
03-15-2009, 10:44 AM
#5
Trouble is Sub, most ads are full of new-age marketing bollocks; it's actually quite amazing how "if you understand it, it was aimed at you" does work.
It's like the 2CK (2wo C unts in a Kitchen) ads; housewives really believe that mallarkey anout ther Finest Universal Cleaner Known or whatever.
Sadly, Honda's advert seems to be rather dependent on past glories, and I did wonder why they were running it. Well, the new Honda Insect, I know, but WTF?
It's like the 2CK (2wo C unts in a Kitchen) ads; housewives really believe that mallarkey anout ther Finest Universal Cleaner Known or whatever.
Sadly, Honda's advert seems to be rather dependent on past glories, and I did wonder why they were running it. Well, the new Honda Insect, I know, but WTF?
03-15-2009, 10:46 AM
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Its already been made...and so all the developemnt is paid for.
They are running it to counter all the bad press re F1 & Swindon closures.
If they had any money - they'd have new ads defining their new strategy....
They are running it to counter all the bad press re F1 & Swindon closures.
If they had any money - they'd have new ads defining their new strategy....
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03-15-2009, 01:56 PM
#9
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Originally Posted by AquilaEagle,Mar 15 2009, 07:05 PM
I love that ad 
Yes, I KNOW they're called Plenty now....
03-15-2009, 02:34 PM
#10
Originally Posted by Shipley,Mar 15 2009, 10:46 AM
They are running it to counter all the bad press re F1 & Swindon closures.
If they had any money - they'd have new ads defining their new strategy....
If they had any money - they'd have new ads defining their new strategy....