MBA Study of Sports Cars
03-23-2007, 05:01 AM
#15
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Thanks guys.
Trust me there have been some interesting responses!! There have been some incredibly useful ones too. A few surprises, but that really helps the final report.
Keep 'em coming.
All the best
Andrew
Trust me there have been some interesting responses!! There have been some incredibly useful ones too. A few surprises, but that really helps the final report.
Keep 'em coming.
All the best
Andrew
03-23-2007, 05:57 AM
#17
Done
That was fun but too much focus on the finance stuff.
Where was your gender question or do women not buy Lotus?
Another area to look at is the warrantee/maintenance included area.
With cars that have low percieved quality and high maintenance, adding a strong warrantee and service included features are very useful.
That was fun but too much focus on the finance stuff.
Where was your gender question or do women not buy Lotus?
Another area to look at is the warrantee/maintenance included area.
With cars that have low percieved quality and high maintenance, adding a strong warrantee and service included features are very useful.
03-23-2007, 06:20 AM
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Done. I thought this was about sports cars, the S2000 gets lumped as a generic "Honda" and Nissan isn't even listed as a manufactorer? I think you misrepresented this thread, the survey read more like consumer research for Lotus than a student's survey about sports cars in general.
03-23-2007, 06:25 AM
#20
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Originally Posted by Dr. WOT' date='Mar 23 2007, 06:20 AM
Done. I thought this was about sports cars, the S2000 gets lumped as a generic "Honda" and Nissan isn't even listed as a manufactorer? I think you misrepresented this thread, the survey read more like consumer research for Lotus than a student's survey about sports cars in general.